Love and War from Saks A-Team 2014
LOVE AND WAR… THE FINAL COLLECTION FROM SAKS A-TEAM 2014
After a year being nurtured by the Saks Art Team, stylists chosen to take part in the year-long initiative that is the Saks A Team spent valuable time with the brand’s Art Team exploring the avant-garde. For the 2014 finale the team got free-reign to create its own hair collection rather than the usual end of year show.
The brief for Saks A-Team 2014 was to interpret ‘Love and War’: a hair collection exploring the emotions that war brings ranging from anxiety to fear, pain and loss to relief, peace and happiness.
We researched strong women associated with war throughout the ages to create an on-trend look in homage to a famous, strong woman from the past.
We really wanted to relay the emotion of losing a loved one through the futility of war. Our hair look incorporated an edge on pin curls around the front with texture through the top for a windswept and feminine look to compliment the pain on my woman’s face.
Luke Pluckrose of Saks Art Team says: “We had to wait a little longer for this year’s finale as we fielded a 50-strong hair team at Clothes Show Live in December, including A Team members of course, but this collection’s been worth the wait – we’re thrilled with the looks created.”
Taking part in the A Team gave our stylists the chance to be part of many fantastic events, one being 2014 Clothes Show Live. They assisted the Art Team backstage at Fashion Theatre styling models, dancers and celebs, and had an amazing three days. It was fast-paced and extremely hard work but it was also glamorous, fun and full of celebs… something every hairdresser dreams of doing! Plus it’s also a great opportunity to mix with stylists from other Saks salons. We had a brilliant team this year.
Luke concludes: “This year’s A Team really immersed themselves in researching themes and were totally inspired by strong women throughout the ages. Our latest consumer hair collection ICONIC celebrates stylish women we love, and this theme comes across in this collection too. Looks range from a modern-day twist to the classic Victory V style. The images capture the elegance and vulnerability of women whatever situation they face. Amazing. Well done 2014 A Team!”
2014 SAKS A TEAM MEMBERS:
Chelsea Butterworth – Saks Chester
Lynnette Breytenbach – Saks Doncaster
Zoe Chamberlain – Saks Lincoln
Robin Finc – Saks Oldham
Charlotte Wood – Saks Royston
Shaun Stringfellow – Saks Tees Barrage
Margaret Watson – Saks Whitley Bay